From b281e9db275b33d1966d0c4292546f358b74c789 Mon Sep 17 00:00:00 2001 From: Mason Payne Date: Thu, 15 Aug 2024 21:59:31 -0600 Subject: [PATCH] format daniel's info --- .../Suggested outline - Daniel Priestly.md | 67 ++++++++++--------- 1 file changed, 34 insertions(+), 33 deletions(-) diff --git a/Outline/Suggested outline - Daniel Priestly.md b/Outline/Suggested outline - Daniel Priestly.md index d0b2e39..7e426de 100644 --- a/Outline/Suggested outline - Daniel Priestly.md +++ b/Outline/Suggested outline - Daniel Priestly.md @@ -1,43 +1,44 @@ 1. Who is the book for? - List of all the things that frustrate them - List of all the questions they have asked - List of their hopes, drams, wishes outcomes, desires - List of all the things that have frustrated them in the past + * List of all the things that frustrate them + * List of all the questions they have asked + * List of their hopes, drams, wishes outcomes, desires + * List of all the things that have frustrated them in the past -Key sections: +# Key sections: -Intro in the opening of the book, sell the reader that they should finish the book. -What are they going to get from the book? -What problems is it going to solve? -What questions is it going to answer? -What methodology is it going to reveal? -Bonuses for the end of the book (maybe)? +## Intro +in the opening of the book, sell the reader that they should finish the book. +* What are they going to get from the book? +* What problems is it going to solve? +* What questions is it going to answer? +* What methodology is it going to reveal? +* Bonuses for the end of the book (maybe)? -Distruption -3-4 chapters that disrupt people about how they are approaching their problem wrong. -e.g. Your best thinking for 5 years ago is your baggage today. -e.g. your entrepenural journey is predictable and there are certain steps you can take along the way. +## Distruption +* 3-4 chapters that disrupt people about how they are approaching their problem wrong. +* e.g. Your best thinking for 5 years ago is your baggage today. +* e.g. your entrepenural journey is predictable and there are certain steps you can take along the way. -Insights -5 or 6 key High level ideas, sharing the new ways of thinking -High level ideas, new frameworks, new ways of thinking of things. -At the end of the insights section add a call to action such as a scorecard. Help them benchmark how far along the path they are. -The CTA also helps you turn them into a warm lead. +## Insights +* 5 or 6 key High level ideas, sharing the new ways of thinking +* High level ideas, new frameworks, new ways of thinking of things. +* At the end of the insights section add a call to action such as a scorecard. Help them benchmark how far along the path they are. + * The CTA also helps you turn them into a warm lead. -Methodology -This should be completely unique to you. How to achieve the result. -Share enough that they can go directionally correct and see that you know what you are talking about. -They can feel comfortable that they can reach out to you to get further details, or use your company to get solutions +## Methodology +* This should be completely unique to you. How to achieve the result. +* Share enough that they can go directionally correct and see that you know what you are talking about. +* They can feel comfortable that they can reach out to you to get further details, or use your company to get solutions -Objection Handling -Address all the reasons people would not adopt your methodology. -People want it to be easier, but they'll have to do something for the result. -You want to handle the objections that might come up. -Second CTA, give them exactly what you want them to do in order to get started on the methodology. +## Objection Handling +* Address all the reasons people would not adopt your methodology. +* People want it to be easier, but they'll have to do something for the result. +* You want to handle the objections that might come up. +* Second CTA, give them exactly what you want them to do in order to get started on the methodology. -Leave people on an inspirational high +## Leave people on an inspirational high Talk about the big picture of getting this done. -What is the real reason that you want people to act? -What is on the other side of the pain? -What is on the otherside of commitment and discipline? +* What is the real reason that you want people to act? +* What is on the other side of the pain? +* What is on the otherside of commitment and discipline?